Where Calling
Becomes Business.
Authentic Strategy — Soulful Support — Clear Direction.
Born From
Lived Experience.
Alexandra Marostica spent 13 years in HR leadership before a personal life transition led her to found The Flying Phoenix, coaching women to rebuild their strength. Around the same time she met Gareth Pickering, already building a location-independent coaching business of his own, and together they uncovered a pattern:
Most SOULpreneurs are deeply gifted at helping people
but overwhelmed by the technical and strategic side of building a business.
So IGNITE was created to become that bridge, from a done-for-you agency into a full ecosystem
helping SOULpreneurs anchor their gifts, align their voice, and attract their tribe.
Business Can Be
Sacred and Strategic.
Too many SOULpreneurs feel trapped between two worlds. One side tells you to stay spiritual and avoid business altogether. The other tells you to become louder, more aggressive, and more performative to succeed.
Neither feels aligned. We believe there’s another way and that’s the bridge IGNITE was created to build.
i.
Articulate your message so the right people hear it.
ii.
Market your work without manipulation.
iii.
Use systems and technology without losing your humanity.
iv.
Grow your impact while staying authentic to who you are.
The Fire Starter
Philosophy.
The world changes when people stop hiding the gifts they were meant to bring forward.
We exist to help soul-driven entrepreneurs bring their true voice to the world so their work can create impact, abundance, and change.
To ignite a movement of soul-driven entrepreneurs who share their gifts with clarity and courage, creating businesses that are as authentic as they are impactful.
By 2035, we will have empowered 10,000 SOULpreneurs to anchor their voice, align their business, and attract their tribe.
01
Impact
We believe in igniting ideas that change lives.
02
Story
We believe your story is your magic, and when you share it, your people will find you.
03
Authenticity
We believe you don’t have to play small, fit in, or copy anyone else. Your voice is enough.
04
Sacred
We believe business can be sacred and strategic.
05
Clarity
We believe clarity cuts through noise, and authenticity attracts tribe.
06
Freedom
We believe freedom isn’t handed to you; it’s claimed, one choice at a time.
07
Community
We believe movements are built in circles, not silos.
08
Light
We believe your light shines brighter when it’s shared.
09
Patience
We believe the long game matters more than quick wins.
10
Joy
We believe joy, play, and connection belong at the heart of the journey.
We Meet You
Where You Are.
Whether you need clarity in your message, strategic guidance, accountability,
technical implementation, marketing systems, or a complete digital ecosystem,
our role is to help you build a business that supports your purpose, not drains it.
Coaching &
Business Growth.
Our flagship SOULpreneur cultivation progam, IGNITION, combines personal transformation, strategic business thinking, and practical AI mastery so you can become a SOULpreneur who thrives in an ever-changing world.
Platform &
Technology.
IGNITEpress, a managed WordPress Business Intelligence solution, gives you the freedom of WordPress, the speed of AI, and the support of a technical partner, so your website grows alongside your business.
Funnels, Content
& Marketing.
Done-for-you implementation helping you build premium brands, conversion systems, marketing engines and growth infrastructure that consistently attract the right clients so you can focus on your soul work.
BECAUSE YOUR FOCUS SHOULD BE ON SHARING YOUR GIFT, NOT GETTING BURIED IN THE BACKEND OF YOUR BUSINESS.
Understand What’s
Holding Your Back.
If you’re ready to understand what’s actually holding your business back, start with the Brand Clarity Assessment.
In 15 minutes, you’ll uncover the gaps in your Identity, Message, Audience, Offers, and Presence, and what to do next.
15 minutes · No fluff · Just clear insight